E121: 3 Secret Ingredients of Branding with Bryton Udy

E121: 3 Secret Ingredients of Branding with Bryton Udy

How would I describe this interview with Bryton Udy. His story is a riddle that I couldn’t wait to get the solution for. How does a Hockey Player, award-nominated country Music entertainer become a marketing & branding guru?  

I was absolutely fascinated and honestly, he did not disappoint. This episode is for anyone professional and business owners that need to pivot. 

Bryton is now taking his knowledge and experience and helping small businesses and thought leaders find clarity and confidence in their own branding and marketing with his brand coaching company, At Heart Branding Co.

 

In this episode, you’ll discover all these hidden gems:

 

  • 3 secret ingredients of branding
  • The value of an emotional barometer
  • The #1 rule of branding
  • Art of perception
  • At Heart Clarity Framework
  • How branding is deeper than looks
  • How to Find Your Own Authentic Way
  • How individuals and companies can benefit from branding
  • How #COVID is a pulse check for all companies
  • And so much more

And get this, He even has a free video course – 3 Minute Marketing Magic and is even giving away a 1-hour free coaching call.  And, he’s a fellow podcaster, At Heart Branding Podcast.

Talk about value and giving back!  He’s definitely all HEART.

 

More about Bryton Upton:

 

From the ice to the stage, and even the boardroom, Bryton Udy has found success in various endeavors in his life. First playing Jr. Hockey chasing a NCAA scholarship, to releasing a top 20 Single at Canadian Country Radio and being nominated for multiple Canadian Country Music Awards, Bryton is now taking his knowledge and experience and helping small businesses and thought leaders find clarity and confidence in their own branding and marketing with his brand coaching company, At Heart Branding Co.  And.. he’s a fellow podcaster, At Heart Branding Podcast.

 

Connect with Bryton:

 

Website: atheart.co

Personal Instagram: @brytonudy

At Heart Instagram: @atheartco

YouTube Channel: At Heart Co

Apple Podcast: At Heart Branding Podcast

 

 

Hope you enjoy this episode and are staying safe.

 

P.S.  He even told me I was a fantastic interviewer!! What?!?!?  Let me know if you agree or disagree.  I’d love to get your feedback.

E120: Find Flexible Talent & Work Environments with Jennifer Hargreaves

E120: Find Flexible Talent & Work Environments with Jennifer Hargreaves

Jennifer is the Founder and CEO of tellent and is on a mission to make work, work better for women. Her professional experience spans three continents across brand strategy and international market development and while her primary school teachers didn’t appreciate her questions challenging “why”, she embraces that curiosity and the perspective that comes with challenging the status quo to create impactful and lasting change.

 

In this episode:

 

Jennifer Hargreaves, Founder and CEO of tellent and is on a mission to make work, work better for women.  Jennifer has such a sparkling personality & a global citizen of the world.  We chat about how her curiosity led her to found Tellent.  

 

We chat about:

  • How tellent was created from her own needs of flexibility
  • Lots of jobs… access to FREE Job boards
  • Lots of companies are hiring, but roles have been elevated
  • How #COVID has created time for repurpose our why
  • How to stand out during the #COVID pandemic, especially when there is lots of top talent out there.
  • Power of Networking 
  • How to change the next few years
  • Understanding the difference between time & space
  • COVID is a gift
  • Ideas Lab is the new playground for ideas
  • tellent has lots of free resources including access to job boards
  • 15% discount for access to Virtual Talent Platform which is a networking community and mastermind group for job-seekers and freelancers to find and build flexible work.
    •  CANINNOVATE Listeners (code: CanInnovate)
  • And so much more

 

About tellent:

tellent is a job-board and networked platform that connects professional job-seekers and freelancers with entrepreneurs and inclusive businesses to find, fill and build flexible work opportunities.

 

Connect with Jennifer:

E119: Empower entrepreneurs to build better businesses and change the world with Keith Ippel

E119: Empower entrepreneurs to build better businesses and change the world with Keith Ippel

This week, I sat down with Keith Ippel, the CEO & Co-founder of Spring. They are on a mission to help entrepreneurs change the world. First of all, Keith is the most down to earth person who is full of compassion, kindness and is genuinely there to help small-medium businesses get through whichever phase they are in. From idea to growth.

More importantly, they’ve created this FREE resiliency program to help small businesses get through the recession.

There are so many hidden gems & nuggets:

  • Lifecycle of Entrepreneur
  • How to start
  • COVID trends
  • Resiliency movement
  • Return of the small communities
  • Transactional versus Relationship-based
  • The terminology of the day
  • Customer Discovery phases
  • The difference between incubator, angel investor and venture capital
  • Leveraging masterclasses
  • PlusKeith shares such great FREE tools

 

A little more about Keith:

With over 20 years of experience as a leader in technology & impact businesses, Keith Ippel has accelerated the growth of both small and large companies and raised over $30M in angel investment and venture capital.

Keith leads Spring, a global incubator and accelerator that empowers entrepreneurs and entrepreneur ecosystem organizations to build better businesses and change the world. To date, its global advisory work has supported entrepreneurs in over 40 cities across 5 continents while its impact programs have helped over 750 entrepreneurs launch 350+ businesses, and raise over $24M in early-stage capital.

 

FREEBIE ALERTS:

Connect with Keith:

P.s. I even took a picture. Check out my crazy hair. Humidity and my hair are NOT friends! LOL

E118: Driving change during a downturn with Richard Batchelor

E118: Driving change during a downturn with Richard Batchelor

Driving change during a downturn

 

I get a chance to sit down and chat with the infamous Rich Batchelor, who is a global Organizational Change Management guru and disruptor. We are always told to embrace change, but COVID-19 has definitely been more than most people have bargained for. Rich and I really get down to talk about how to navigate change, when it’s so disruptive. 

 

How did Covid-19 change you during the downturn? What actions did you take? Let me know in the comments below.

 

Rich has been successfully delivering change for over 25 years. He is a founding member of the Association of Change Management Professionals (ACMP) and founded the Toronto Change Days conference, a hands-on weekend of fun learning about change unlike any other change conference in North America!

He has a masters in change management and is certified in Project Management, Process improvement, Facilitation, HR, Coaching, Counseling and Psychotherapy. He is also a Certified Lego® Serious Play® Facilitator & Workshop Designer, VUCA Canvas accredited, Certified in facilitating organizations through uncertainty and complexity and an accredited emotional culture deck “elephant rider”!

 

In this episode:

  • The importance of change with people, not TO people
  • We talk about #epicfails
  • Difference between education and training
  • He introduces me to his friend, CARL
  • How to engage people in this virtual world
  • How to do stakeholder management virtually
  • How to have impact & influence
  • How it’s okay to not be okay
  • And so much more

 

Plus, I share what I’m currently curious about and it’s not quite what anyone expects!

Organizational change management is truly an essential business life skill that we should all master. It’ll help build your confidence and become your own secret sauce.

 

Connect with Richard:

 

I can’t wait to hear your feedback

Please stay safe and healthy.

Best Always,
Sapna

 

P.s.  Have you checked out the latest FREEBIE? A downloadable Gratitude journal. That way we don’t forget all those amazing things that we are grateful for. I think we’ve discovered a lot.

E117: COVID-19, The Adult ‘Time-Out’ is a Gift w/ Jessie Lynn MacDonald

E117: COVID-19, The Adult ‘Time-Out’ is a Gift w/ Jessie Lynn MacDonald

Hey Innovators,

COVID-19 is always on our mind, it’s what everyone is talking about.  We look at the COVID-19 for the things that it took away from us, but what has COVID-19 provided us?  Did COVID-19 actually give us a gift? Is this an opportunity?

I sat down with Jessie-Lynn MacDonald. She helps clients break through self-imposed limits, fears, struggles, and challenges and awaken to the beautiful and infinite potential within.  She is brilliant beyond belief! She helps parents, children, individuals, schools & companies, and consults globally.  She’s a well sought out individual.   

The Adult ‘Time-Out’ is a Gift!

We have a lively discussion about COVID-19 and the impact and she sees this time as an opportunity and a gift! We chat about: 

  1. The impact of on our minds, clear blue light versus a snow globe
  2. How stress is a love note to your body
  3. How to identify stress signals
  4. The power of autonomy
  5. She gives a big secret!
  6. Embracing our inner child
  7. How empathy enables us to be more kind & forgiving to ourselves and others
  8. Loneliness versus Boredom
  9. Value of recognizing ‘grumpy goggles’ 
  10. And so much more!

In fact, I admit that I may secretly want to be a gamer!   We are all going through this change curve differently and it really allows us to become that diamond!

I think you’re going to really enjoy this episode. Please stay safe 

Connect with Jessie Lynn:

JessielynnMacdonald.com | Twitter Facebook

Best Always,
Sapna

P.s.  Have you checked out the latest FREEBIE? A downloadable Gratitude journal. That way we don’t forget all those amazing things that we are grateful for. I think we’ve discovered a lot.

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