This episode is for those that want to understand how UX/UI can really benefit their business to make them more innovative. In fact, UX/UI design philosophy is something that everyone should adapt. We should really look to understand the experience from a consumer perspective and design that intentional experience with that in mind.
UX Design refers to the term User Experience Design, while UI Design stands for User Interface Design. Both elements are crucial to a product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different parts of the process and the design discipline. Process design teams use to create products that provide meaningful and relevant experiences to users. This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability and function
In this episode we discuss:
- What exactly UX/UI design is & why it’s big deal
- How Hipo is built on a philosophy of Empathy
- The power of a discovery sprint
- How tech is not a disruptor
- The fastest growing segments looking to adapt UX design
- And so much more
About Hipo UX:
Hipo is a product development company that works with startups and enterprises across the world to bring novel ideas to market. At Hipo, they specialize in providing their clients with two critical things: flexibility and quality. They can build maintainable and scalable product solutions very quickly and efficiently, so their clients can focus on growth and sales.
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